1st December 2018

Online Marketing Metrics You Should Prioritise in 2019

Your poor brain probably feels like it has a thousand tabs open every second, filled with thoughts and pressures that are far from necessary in the […]
15th November 2018
Easy2Access White Hat SEO

How White Hat SEO Can Keep You Out of Trouble

In today’s ever evolving and frighteningly competitive online world, there are techniques being used by optimisers that go against the standards of Google. The reason they […]
3rd November 2018
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How Moz Calculates Domain Authority

The fact of the matter is, in such a competitive online world and with oversaturation occurring in many industries, businesses need to find a way to […]
22nd October 2018
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Increase Domain Authority on Your Website

“Oh goodness, one more thing I have to worry about”, is what you are probably thinking right now. This is going to be one of those […]
18th October 2018
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10 Tips to Reduce Bounce Rate

Simply put, Bounce Rate represents the percentage of visitors who enter the site and then leave, rather than continuing to view other pages within the same […]
26th July 2018

How Do Online Reviews Affect SEO?

E-commerce is still on the rise and myriad businesses are realising the importance of good online marketing practices. More and more effort is being focused on […]
20th November 2017

Why We Use White Hat SEO

In an article titled what are unethical SEO practices, we took look at black hat and grey hat SEO techniques (using unethical ranking techniques to ‘trick’ […]
3rd November 2017

Basic SEO Best Practices

When it comes to optimising websites for search engine presence (search engine optimization), we at Easy2Access get rather excited! Call us nerds, we don’t mind – […]
17th January 2017

What is Language Spam?

As if we weren’t suffering high enough levels of ‘Trump fatigue’ in the wake of the 2016 US Elections, Trump-related messages have wormed their way into […]
10th October 2016

Introducing Penguin 4.0 and Possum

Google’s got us jiving, again! The Google Dance is a term used to refer to how search results seem to ‘dance’ around when Google introduces a […]
1st June 2016

What Does Organic SEO Mean?

Have you ever wondered what organic SEO means? No doubt you’ve heard of how companies compete with each other to get to the top of the […]
13th April 2016
website audit, free website audit

What is a Website Audit?

Have you ever come across a website with broken links, confusing navigation, error codes, spelling errors, or frustratingly slow load times? What does this reflect about […]